Marketing Manager – George Mc Cranie Law Firm (Guadalajara) The George Mc Cranie Law Firm is looking for a Marketing Manager to lead our growing marketing team at our Guadalajara office. You will own our marketing strategy end‑to‑end, from crafting campaigns that drive results to leading a talented team of content creators, analysts, and video editors. In this role you will shape how the firm connects with its audience online and drives lead generation for our sales team. As a Marketing Manager, you will design and drive campaigns that elevate our digital presence, strengthen our brand, and deliver measurable results. You will develop and own content strategies across all social media platforms, including Meta, TikTok, YouTube, and LinkedIn, aligned with the firm’s marketing and sales objectives. You will design and lead campaigns from concept to execution, continuously measure performance and iterate for better results. You will lead and coordinate a team of content creators, a marketing analyst, and video editors, providing direction, feedback, and creative vision. You will oversee the firm’s online reputation management, including Google reviews across all firm locations. You will drive marketing initiatives that generate qualified leads and support the firm’s sales team in converting prospects into clients. Proven experience in digital marketing, social media strategy, or a related field is required, as is experience leading or coordinating creative teams (content creators, designers, editors, or analysts). Strong analytical skills are essential, as you will read performance data and use it to make smarter decisions. Professional English proficiency is required for daily collaboration with the team and client. You will collaborate with a growing marketing and operations team. The chance to make a direct and measurable impact on the firm’s digital presence, client experience, and lead generation results is yours. Digital Marketing Specialist – Guadalajara Office This is an ON‑SITE position (Ciudad del Sol, Zapopan, close to Plaza del Sol). The Digital Marketing Specialist is responsible for reviewing website analytics data, adjusting campaigns for SEO, and completing foundational SEO and social media related tasks. The role has a primary goal to maximize the volume of inbound organic traffic for our portfolio of law firm clients. College degree in business, journalism, or marketing is preferred. 1–2 years of agency experience. Customer service experience is required. Demonstrate solid written and oral communication skills with strong attention to detail. Comfortable working in a fast‑paced environment. Flexibility and ability to shift priorities easily. Excellent analytical skills with the ability to dig extensively into analytics and adjust campaigns quickly. Self‑motivated, self‑starter who thrives working independently. Ability to work in a team environment, foster departmental growth, and partner with our sales and account management team. Interest in current SEO best practices, and a desire to keep up with trends and new developments. Create, design, and execute successful SEO, social media & LSA campaigns using industry and departmental best practices. Perform topical research and competitive analysis to create content optimization strategy. Organize site architecture and create sitemaps for clients’ websites, working closely with internal project managers and writers. Draft content recommendations, complete local business listing optimization as needed. Troubleshoot technical questions and provide simplified answers on complex issues to sales and clients. Complete SEO and social media fulfillment project tasks based on task due dates. Support sales teams and serve as the SEO client interface acting as the SME on SEO and social media‑related questions and providing performance updates to the client. Communicate results and complex concepts in simple language to clients who may not have an in‑depth knowledge of search and how it works. Monitor the campaign throughout its life cycle and complete audits and on‑ and off‑site fixes to keep the campaign performing at or above goals. Identify trends, successes, SEO, social media, and conversion opportunities for improved outcomes. Research online publishers and manage scheduling of curated posts from these outlets to clients’ social media profiles. Optimize, claim, and verify Google, Bing, Apple maps, Yelp, and other important local listings. Set up social starter accounts, local, and legal directory profiles. Assist with onboarding training. Monthly salary $17,000–$19,400 (before taxes). Food vouchers. 4% savings plan. Monday to Friday schedule (8 am to 5 pm). Weekly payment. Law benefits. Alma Morena – Creador Digital y Marketing Empresa 100% mexicana dedicada a la moda en ropa de dama solicita un Creador de Contenido y Estratega de Mercadotecnia Digital altamente cualificado y proactivo. Usted será responsable de desarrollar, implementar y gestionar la estrategia de mercadotecnia integral para nuestra marca de ropa. Estrategia integral de marketing digital: diseñar campañas multicanal (Meta Ads, Google Ads, etc.) enfocadas en conversión, visibilidad de marca y optimización de presupuesto. Gestión y planeación de contenido: crear el calendario mensual de contenido alineado con el espíritu de la marca; conceptualizar, producir y publicar piezas visuales (reels, fotos, videos, stories) y copys. Identidad de marca: mantener y evolucionar el lenguaje visual y verbal de Alma Morena en cada punto de contacto digital. Análisis y optimización de campañas: medir, interpretar y reportar métricas clave (CPC, ROAS, engagement, crecimiento de comunidad) y ajustar estrategias para maximizar resultados. Inversión publicitaria estratégica: diversificar y gestionar presupuestos de forma eficiente para campañas pagadas en redes sociales, Google Ads y colaboraciones con influencers. Tendencias y benchmarking: detectar oportunidades creativas y comerciales alineadas con tendencias de moda, cultura digital y hábitos del consumidor. Colaboración con influencers: seleccionar, negociar y coordinar colaboraciones con perfiles afines al universo de la marca. Edición y diseño: manejo de herramientas como Photoshop, Lightroom, Premiere, CapCut o similares para la edición de contenido visual. Experiencia mínima de 2 años en roles similares en moda, lifestyle o marcas creativas. Conocimiento avanzado en plataformas de Ads (Meta, Google, TikTok). Habilidad para interpretar datos y convertirlos en acciones estratégicas. Dominio del inglés avanzado (escrito y hablado). Conocimiento en fotografía y edición de contenido visual. Sueldo base 10 000. Bono de asistencia 1 000 USD (500 por quincena). Bono de puntualidad 1 000 USD (500 por quincena). Prestaciones de ley. Crecimiento laboral. Lunes a viernes de 8:00 a 15:00 pm. Digital Marketing Specialist – (From “About Us” section) We create strategic campaigns and content that generate measurable results. From startups and small businesses to growing organizations, we help clients reach their goals through data‑driven strategies and innovative digital solutions. Our approach combines creativity, analysis, and industry expertise to position our clients as leaders in their markets. Develop, review, and optimize digital marketing strategies focused on lead generation, conversion, and revenue growth. Conduct market research, competitor analysis, and audience insights to identify trends and opportunities. Plan, launch, and optimize digital advertising campaigns across platforms including Google Ads, Meta Ads, TikTok Ads, and other relevant channels. Implement SEO best practices and web analytics tools (Google Analytics, Google Tag Manager, Looker Studio, or similar) to maximize online visibility and performance. Design and execute strategies to generate high‑quality leads and convert them into customers through digital platforms, websites, and sales funnels. Create, implement, and manage sales cycles using CRM systems. Develop and optimize marketing funnels and campaigns to improve engagement, conversion rates, and ROI. Implement conversion strategies and lead nurturing processes across multiple platforms, with campaigns targeting audiences in both the U.S. and Mexico. Track, measure, and report results based on KPIs and predefined goals. Analyze campaign performance and use insights to refine strategies, identify growth opportunities, and support data‑driven decision‑making. Prepare clear, actionable reports for internal teams and clients. Proficiency in Google Ads, Meta Ads, TikTok Ads, and other digital marketing platforms. Strong knowledge of SEO, analytics tools, marketing automation software, and CRM systems. Experience creating and offering digital products. Proven experience in digital marketing, lead generation, performance marketing, and sales funnel creation. Experience with market research, competitor analysis, and data‑driven decision‑making. Results‑driven, highly detail‑oriented, and committed to working based on measurable results. Excellent communication skills and ability to collaborate in a multicultural team. Administrative Intern – Digital Marketing Short description of the administrative intern role in digital marketing was omitted due to lack of detailed responsibilities. Marketing Specialist – Digital Marketing – US Startup This role supports the planning and execution of digital campaigns across multiple platforms. Responsibilities include outbound lead generation, campaign performance tracking, social post publishing with UTM tracking, and consistent messaging across touchpoints. Additional duties involve building prospect lists, enriching leads, maintaining clean CRM data, leveraging AI tools for content creation, researching keywords for SEO/GEO, optimizing landing pages, and providing analytics and CRM management. The ideal candidate has 1–3 years of experience, strong English skills, CRM familiarity, and attention to detail. Optional qualifications include B2B SaaS experience, LinkedIn Ads, Google Ads familiarity, and design experience. Digital Marketing Specialist – Marketing Automation – Channel Arrow, a Fortune 133 company, seeks a Digital Marketing Specialist in Marketing Automation. Responsibilities include maintaining marketing automation integration with CRM, evaluating campaign metrics, performing A/B testing, and assisting with marketing project coordination. Candidate requirements include a 4‑year degree, 2–4 years of related experience, project management experience at a marketing agency or internal function, expertise in marketing automation software (Eloqua, Marketo, Umbraco), strong project management skills, and knowledge of marketing channel effectiveness. The role is hybrid: 3 days in office, 2 days remote. Benefits include competitive financial compensation, vacation premium, health insurance, food vouchers, savings fund, and employee discount program. Arrow is an equal‑opportunity employer. EEO Statement: Arrow is an equal opportunity employer. All applicants will be considered for employment without attention to religion, gender, age, sexual orientation, gender identity or national origin (EEO policy Mexico). #J-18808-Ljbffr