Summary We are looking for a detail‑oriented and execution‑focused Retention Marketing Specialist to support lifecycle marketing initiatives across email, SMS, and owned channels. This role is responsible for the day‑to‑day build, QA, and deployment of retention campaigns and flows, working closely with senior team members to execute against established strategies. The ideal candidate thrives in a hands‑on environment, is highly organized, and has strong attention to detail. What You’ll Do Build, QA, and deploy email and SMS campaigns and automated flows across platforms such as Klaviyo, Attentive, or similar. Execute against established campaign calendars, ensuring timely and accurate delivery of all sends. Manage campaign setup including segmentation, dynamic content, personalization, and scheduling. Own creative implementation including formatting, and troubleshooting rendering issues across devices and inboxes. Perform QA across all campaigns and flows to ensure links, tracking, and personalization logic are functioning correctly. Monitor campaign performance and flag any issues or anomalies to senior team members. Support A/B test execution including setup, tracking, and basic results reporting. Assist in list hygiene, suppression management, and audience segmentation updates. Collaborate with Creative and Strategy teams to ensure assets are properly translated into final builds. Maintain documentation of campaign setups, processes, and QA checklists. Benefits 30‑day bonus 35% vacation bonus Life and medical insurance Gross salary up to $32,000.00k MXN Who You Are 2–4+ years of experience in retention, lifecycle, or email/SMS marketing. Bachelor’s degree in marketing, Communication, or related. Hands‑on experience with ESP/SMS platforms such as Klaviyo, Attentive, Postscript, or similar. Strong understanding of email/SMS campaign setup, segmentation, and QA best practices. Familiarity with HTML/CSS for email (basic troubleshooting and editing). Highly detail‑oriented with strong organizational and time‑management skills. Comfortable working in a fast‑paced environment with multiple deadlines. Strong communication skills and ability to collaborate cross‑functionally. This position is open only to candidates who are legally authorized to work in Mexico. Visa sponsorship is not available for this role. #J-18808-Ljbffr