Product Manager – Automotive (Mexico Market Focus) We are looking for a Product Manager to lead product planning and execution for the Mexican market, with a strong focus on local competitiveness, market dynamics, and commercial impact . This role requires a hands‑on professional who not only understands product lifecycle management, but also demonstrates deep knowledge of the Mexican automotive landscape and the ability to challenge, adapt, and build strategies beyond established frameworks . Position Objective Own and drive the product strategy and execution for assigned vehicle lines in Mexico, ensuring strong competitiveness, profitability, and alignment with local customer needs. The role requires a proactive thinker capable of translating market insights into actionable product decisions , challenging existing assumptions, and adapting global inputs into effective local strategies. Key Responsibilities Manage the end‑to‑end product lifecycle for assigned vehicle lines in Mexico. Develop market-driven product strategies based on a deep understanding of local competitors, pricing, and customer behavior . Lead new model launches, facelifts, and lifecycle updates , ensuring strong market positioning. Define and challenge pricing strategies, product mix, and value propositions based on local insights. Act as a key liaison with HQ, adapting global strategies to fit Mexican market realities . Drive cross-functional alignment with Marketing, Sales, Aftersales, Finance, and Supply Chain. Monitor and analyze competitor movements, pricing evolution, and market trends in Mexico. Build business cases and recommendations based on first-principles thinking , not only existing tools or templates. Qualifications & Requirements Education Bachelor’s degree in Engineering, Business, Marketing, or related field. Experience 5–8+ years in automotive product roles Proven experience managing vehicle lines or product portfolios in the Mexican market . Direct involvement in product launches, pricing decisions, and lifecycle management . Experience working with HQ/global teams , adapting strategies locally. Critical Requirements (Must Have) Strong and demonstrable understanding of the Mexican automotive competitive landscape . Experience making independent product decisions , beyond relying solely on established tools or processes. Ability to explain the logic behind pricing, positioning, and product decisions . Hands‑on execution mindset with a high level of ownership . Technical Skills Product lifecycle management (PLM) Pricing strategy and financial analysis Market intelligence and competitive benchmarking Data-driven decision making Skills & Competencies Strong critical thinking and problem-solving capability Ability to challenge assumptions and build independent judgment High level of ownership and accountability Effective stakeholder management and communication Adaptability in fast-changing and ambiguous environments