Senior Marketing Manager Build. Lead. Scale. We are a fast-growing, data-driven technology company powering two high-impact platforms: One focused on advanced data insights and engagement solutions for institutions. One designed to connect professionals with real-world advice and scalable mentorship. Our mission is simple but powerful: unlock career growth through meaningful connections, intelligent data, and high-value guidance. We are looking for a Senior Marketing Manager ready to own growth, drive strategy, and make a measurable impact on revenue and market positioning. Your Mission Lead and execute the full marketing strategy across both platforms — translating positioning into campaigns that generate demand, accelerate sales, and strengthen market presence. This is not a coordination role.This is a leadership and execution role with direct business impact. What You’ll Own End-to-end marketing strategy. Positioning and messaging development. B2B demand generation focused on the U.S. market. Multi-channel campaign design and optimization (content, paid media, email, partnerships). Growth experimentation and continuous optimization. Close collaboration with sales, product, and leadership teams. KPI tracking and performance-driven decision-making. Building scalable, sustainable acquisition engines. Your work will directly influence pipeline, revenue, and brand positioning. Who You Are 10+ years of marketing experience (ideally in SaaS, startups, or marketplace businesses). Strong B2B marketing experience, particularly targeting the U.S. market. Proven ability to balance strategic thinking with hands‑on execution. Experience across: Content strategy & storytelling Demand generation Growth marketing Paid media & campaign experimentation Advanced to fluent English (required). Highly analytical and data-driven. Excellent communicator with strong stakeholder management skills. High ownership mentality and proactive mindset. Thrives in fast-paced, evolving environments. Nice to Have Experience scaling marketing in early or growth‑stage companies. Familiarity with CRM, marketing automation, and analytics tools. Experience working closely with founders or executive teams. Location Candidates must be based in Mexico or Latin America.Strong preference for Guadalajara-based professionals. Compensation Competitive salary based on experience and impact level Hiring Process Fast and transparent process.Selected candidates will complete a one-way video interview followed by live interviews with leadership. If you’re a senior marketer who wants real ownership, real impact, and the opportunity to build and scale something meaningful. This is your next move. #J-18808-Ljbffr
Senior Marketing Manager – Gdl
COBALTOTALENT
guadalajara, guadalajara
Publicado hace 25 días
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